Dr.Ankur Walia - M.B.B.S., M.D (Skin)
Founding Director at National Skin Hospital
Founding Director at National Skin Hospital
Dr
Ankur Walia is a renowned dermatologist in Mumbai and consults for multiple celebrity patients in Bollywood. What disturbs him deeply is how little the normal people understand the real science behind darker skin, dark circles, under eye circles and blemishes.
Because of this big multinationals are able to make massive claims about their products without having any active ingredients with peer reviewed research papers.
He explains that in the scientific community if you make a claim you have to accompany that with a peer reviewed research paper and repeatable scientific proof proving the same. Brands being advertised in newspapers and television do that without much scientific evidence because of the lax Indian laws around advertising and companies are able to get away with it.
He says there are brands that have been advertising that you can get 4-5 shades fairer in just 4 weeks for over 40 years now and yet he hasn’t ever seen any visible results.
He said in-order to understand how skin-whitening products work we first need to understand what is the cause of dark skin. He explains that dark skin is caused by melanin in the skin. Melanin is important because it protects the skin from overexposure to sunlight and burning.
Commonly, darkened skin appears as fairly small spots, called “dark spots” or lentigines, which can be caused by sun damage acquired over a long period of time. In fact, sun exposure is one of the most common causes of darkened skin. Energy from the ultraviolet rays of the sun is absorbed by melanin as a normal way to protect the skin from overexposure. This can also darken areas that already have hyperpigmentation.
Since he was frustrated with all the useless products being sold in the market he teamed up with a leading skin care cream manufacturing company and came up with Radyance Skin Brightening Complex.
He explains since most celebrity-endorsed brands spend 40-50% of their revenue on advertising they are unable to provide potent products with the right concentration of active ingredients. Most active ingredients are patented and thus pretty expensive. He recommends never buying products being advertised on television and newspapers because those products can never contain the correct concentration of active ingredients.
In-order to get around this issue he created Radyance Skin Brightening Complex which is being sold in all leading drug and pharmaceutical stores and is being recommended by all leading dermatologist’s all across India. He said we are not spending the money on advertising and celebrity endorsements but instead on the active ingredients in the product and that is why all his fellow dermatologists have started prescribing it to all their patients seeking fairer skin.
He said Radyance contains Alpha Arbutin, Resveratrol and Sepicalm-S along with Mulberry Extracts and Kojic Acid at the right potency leading to visible results in just 3 weeks of using this product.(1)(2)(3)
He explains that Alpha Arbutin is a compound derived from organic materials, Alpha Arbutin blocks the effects of melanin on the skin, removing dark spots quickly and safely. Resveratrol is another powerful melanin blocker, this has been clinically shown to reduce melanin production by 50% and Sepicalm-S is one of the most powerful anti-pigment and anti-inflammatory agents on the market- perfect for reducing acne scarring.(1)(2)(3)
Together with Mulberry Extract and Kojic Acid they form a powerful combination and you can see visible results fairly quickly.(1)(2)(3)
Combining ingredients this way is what makes this formulation so impressive. There is careful sourcing, attention to detail, and really creative thinking about how nutrients can work together to deliver melanin reduction leading to fairer skin and visible reduction in dark spots, under-eye circles, blemishes and fine lines. Because of all this you can get 4-5 shades fairer skin in just 3 weeks of using Radyance Skin Brightening Complex.
Radyance is available in all leading drug stores for Rs. 4400 but in order to get the word out about this revolutionary, new product, samples of Radyance Skin Brightening Complex are being rushed to consumers who qualify online at a 60% discount for only Rs. 1692 including shipping for a limited time.
